Sweepstakes vs Contest: What’s the Difference? [w/ Examples]
Well-executed sweepstakes and contests can always help you as they’re excellent promotional tools. With social media now taking…
How to Do a Giveaway in 6 Simple Steps [With Tips]
As a growing business, one of your main goals is to see that your brand continuously generates more…
How to build a newsletter referral program with ConvertKit
This is an announcement and a tutorial for the integration of ConvertKit with The Newsletter Referral—our referral marketing…
What is Buzz Marketing? Definition, Examples, Tips & More
It’s always nice to have people talking about your product or brand, and a buzz marketing campaign can…
What is Interactive Marketing? (& Inspiring Examples)
Content comes in a wide variety of formats such as videos, blog posts, eBooks, social media posts, and…
How to build a newsletter referral program with Ghost
The headline of the article gives away its contents. This piece serves both as an announcement and a…
Demand Generation: What It Is, Examples & Strategy (Guide)
There’s a lot of chatter lately in marketing circles about demand generation, also called demand gen. Is there…
What is Growth Marketing? (& Examples to Learn From)
Growth marketing, as its name suggests, is all about taking care of all parts of the marketing funnel,…
Email Capturing: Tools, Examples, Benefits & Best Practices
With over 4 billion email users worldwide, it’s no wonder that all kinds of businesses want to take…