What is Customer Acquisition & Why It’s Important (& Calculator)
Customers are the bread and butter of any business – without them, you don’t have revenue! As a…
Prelaunch Campaigns for Fintech Startups: Why they matter
‘Fintech’ is a term I hear more and more these days. Ever since the early days of internet…
How to choose referral rewards and referral incentives
In some of our previous articles, we analyzed the importance of building a referral marketing program for your…
Lead Generation: The only guide you need **UPDATED MONTHLY**
Can you sell a product when no one is interested in it? Can anyone be interested in a…
Yac’s prelaunch campaign could change the way we work remotely – Case Study
I always find that the most challenging thing about a new venture is to find the courage to…