September 28, 2018 - No Comments!

How to promote your Viral Loops affiliate link7 min read

Before I proceed with giving you my tips for promoting your Viral Loops affiliate link, I feel the urge to thank you for being part of our community.

This affiliate program became a reality due to a bunch of amazing people promoting our product on their blogs, YouTube channel, or social media accounts.

In case you haven’t already, join our affiliate program.

It’s very important for us to reward every single one of you that contribute to our company’s growth.

Thank you!

Now, let’s cut right to the chase.

You just received your Viral Loops affiliate link; now what?

You have to start promoting it. Looking at the greater scheme of things, you have 2 options for promoting:

  1. Free promotion.
  2. Paid promotion.

Remember that there is no right or wrong approach to this. You don’t have to go with only one of the 2 options.

The best practice is to put both into play.

Let’s see which are the best free promotion strategies for your Viral Loops affiliate link:

  • Blogging.
  • Vlogging.
  • Social Media.
    • Facebook.
    • Instagram.
    • Pinterest.

On the other hand, if you’re willing to spend some money to promote your affiliate link you can use:

  • Google Ads.
  • Facebook ads.
  • Native ads on blogs.

If you’re willing to use both paid and free strategies, you have to treat your promotions as an ecosystem.

That means that each particle of your ecosystem should reinforce another particle.

Viral Loops affiliates media kit

Before we dive deeper into each strategy, there’s something that you should always keep in mind:

When you’re posting your Viral Loops affiliate link (or any other affiliate link), you should let people know that it is an affiliate link.

Being open about this builds trust with people. Your goal should be to get them to buy through your link because they want to support you.

In addition, you have to keep in mind that our affiliate program doesn’t follow the “one-time commision” logic.

That means that you’re not going to just get paid when you bring a new customer to us; Instead, you’ll get a 30% recurring commision, for as long as those customers use Viral Loops.

So, you should not only look for ways that will bring you affiliate sales but also find ways to retain users in Viral Loops.

The more they stay, the more you make.

Let’s do it!

Free promotion strategies.

If you don’t want to spend any kind of money in promoting your affiliate link, content creation is the way to go.

Before I tell you about platforms, let’s see what kind of topics you can pick to craft your content:

  • Product comparison.
  • Marketing tools lists.
  • Tutorials.
  • Case studies.

As you probably know, Viral Loops is a referral marketing platform. That means, that the keyword “referral marketing”, is a low-hanging fruit for you.

However, referral marketing is a traction channel. That means it could be part of a bigger marketing strategy.

That means that you can craft content about how to market a specific product or service, and include referral marketing as part of the strategy.

I will not get into how you can conduct a keyword research in this document, as it would take ages. If you’re interested, Brian Dean wrote the best guide about it!

In a recent post, I wrote a bit on how you can use Pinterest as a keyword research tool in order to craft content for Pinterest.

  1. Click the link below.
  2. Press “Ctrl+F”
  3. Search for ”My gf hates Pinterest”
  4. Follow the process written.

Drive a tsunami of traffic to your Shopify store.

Remember!

You should craft content that will both bring affiliate sales, but also retain your affiliate user in Viral Loops.

OK; now that you have an idea on how you can get started with what your content will be about, I will give you a short framework on how to distribute that content. Ready?

  1. Compile your content in a very informative blog post and publish it.
  2. Use the blog post to write the script for a YouTube video.
  3. Shoot the video and publish it with your affiliate link in the description.
  4. Embed the video inside the original post.
  5. Add a link to your post in the description of the Youtube video (some people prefer to see things written).

By now, you’ll have 2 formats for the same topic. Now it’s time for further distribution.

Here are some popular options:

  • Email newsletter.
  • Facebook groups.
  • Instagram stories.
  • Pinterest.
  • Communities.

Email newsletter.

I always find that email subscribers are the most loyal subscribers to have and the harder to retain.

If you’re using email newsletters as a distribution channel, you already know what you have to do.

If not, start considering using it to send your new blog posts/video to your subscribers.

Facebook groups.

Facebook’s ever-changing algorithm is not really friendly for promoting content (unless you’re willing to pay). That’s the main reason that pushed a lot of people into Facebook groups.

In order to sell something, you first have to identify who your prospects are. If you do so, it will be easy for you to find relevant Facebook groups.

Now you have to:

  1. Join a group.
  2. Start engaging with other people’s content (mostly by commenting)
  3. Take your original post and edit it in order to fit the layout of a Facebook post.
  4. Add your video to the post.

Instagram Stories

When Instagram ripped-off Snapchat’s feature, I got furious. Soon I started using it myself.

Instagram’s main algorithm follows the steps of Facebook, but stories are a great way to get engagement.

Here’s what you can do to promote your affiliate link with Instagram stories.

  1. Put your affiliate link on your Instagram bio.
  2. Create a series of stories based on your original post.
  3. Use one of the visuals provided by us, as your last story (prompting people to follow the link in your bio or swipe up).
  4. Save the series of stories in your Highlighted stories in order to keep them for more than 24 hours.

Pinterest.

Pinterest is a visual-oriented platform. That means that you need to make a great image for your post.

Your priority should be to rank as high as possible for your desired keyword in Pinterest search results.

Make sure that:

  1. Your post and description included the right keywords.
  2. You visual is stunning.

In order to rank, your pin will need engagement, which translates into “Saves” and comments.

Communities.

Most people just go and post their work in some communities, expect to get tons of traffic, eventually get 0 traction, and then say that communities are not worth it.

They are called communities for a reason. These are places where similar-minded individuals exchange value and opinions through conversation.

If you want to do great in communities, you first have to be part of the community. That takes time.

The next time someone tells you that communities suck for distributing content, tell them that you find their lack of patience and commitment, disturbing.

Paid promotion strategies.

Personally, I don’t like ads. It’s like renting space.

Owning assets is evergreen.

But algorithms are made by companies; companies need to make money.

Since you are into crafting content, your paid advertising strategy should revolve around promoting this content.

You can do it using Google ads, or Facebook ads and Facebook retargeting ads.

I’m by no means a paid advertising expert, but if you’re interested, make sure to read the following blogs:

Viral Loops affiliates media kit

Before you go.

Once again, thank you for being part of our community!

We wish you the best of luck with your Viral Loops affiliate link promotion.

In case you create a piece of content that you think we’d like, don’t hesitate to contact us. We may even help you with its promotion.

Keep being awesome,

Head of Content at

Apostle is a pure-blood Marketer. His job is to find a way when ostensibly there is none. Planning and executing A/B Tests, Email & Content Marketing along with alternative marketing techniques based on human psychology, all for the sake of customer success.

Published by: Apostle Mengoulis in Updates